Great Reads

innovation strategies

  • Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
  • Behind The Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry
  • Thank You For Being Late: An Optimists Guide to Thriving in the Age of Accelerations
  • Testing Business Ideas: A Field Guide for Rapid Experimentation
  • Bold: How to Go Big, Create Wealth and Impact the World