Author: Jill Konrath

“Agile Selling” by Jill Konrath is a comprehensive guide designed to help sales professionals adapt and thrive in today’s fast-paced and ever-changing sales environment. Here’s a

detailed summary and some reviews of the book:

Summary

1. The New Rules of Selling:
Konrath emphasizes that the traditional sales approach is no longer effective. With buyers having access to more information than ever, sales professionals must be agile and

responsive to their needs².

2. The Buyer’s Journey:
The book explains the buyer’s journey, which consists of three stages: awareness, consideration, and decision. Salespeople must tailor their approach to provide value and information

at each stage².

3. The Four Stages of Agile Selling:
Konrath introduces four stages: target, connect, demonstrate value, and progress. These stages help salespeople build relationships and demonstrate the value of their product or

service².

4. The Power of Questions:
Asking the right questions is crucial. It helps salespeople understand their customers’ needs and build trust².

5. Active Listening:
Active listening involves understanding the buyer’s needs and concerns, which helps in building stronger relationships².

6. Collaboration:
Konrath argues that collaboration is essential in today’s sales environment. Salespeople must work with their customers to find solutions that meet their needs².

Reviews

Positive Reviews:

• Four Minute Books praises “Agile Selling” for its practical advice and strategies, highlighting how it helps salespeople thrive by learning and adapting quickly¹.
• Blinkist notes that the book offers valuable insights into boosting productivity and becoming more adaptive in any sales environment³.

Critical Reviews:

• Some readers feel that the book focuses more on general learning strategies rather than specific sales techniques. However, they acknowledge that this broader approach can still be

beneficial for personal and professional growth¹.

Overall, “Agile Selling” is highly regarded for its actionable advice and emphasis on agility and adaptability in sales.

Source:
(1) Book Summary: Agile Selling by Jill Konrath. https://5minutebooksummary.com/agile-selling-summary/.
(2) Agile Selling Summary and Review- Four Minute Books. https://fourminutebooks.com/agile-selling-summary/.
(3) Agile Selling Summary of Key Ideas and Review – Blinkist. https://www.blinkist.com/en/books/agile-selling-en.
(4) Agile Selling: Get Up to Speed Quickly in Today’s Ever-…. https://www.goodreads.com/book/show/18667851-agile-selling.